diff --git a/src/ejabberd_sm.erl b/src/ejabberd_sm.erl
index 782732603..446c32f48 100644
--- a/src/ejabberd_sm.erl
+++ b/src/ejabberd_sm.erl
@@ -573,9 +573,10 @@ route_message(From, To, Packet) ->
 		_ ->
 		    case ejabberd_auth:is_user_exists(LUser, LServer) of
 			true ->
-			    ejabberd_hooks:run(offline_message_hook,
-					       LServer,
-					       [From, To, Packet]);
+			    is_privacy_allow(From, To, Packet) andalso
+				ejabberd_hooks:run(offline_message_hook,
+						   LServer,
+						   [From, To, Packet]);
 			_ ->
 			    Err = jlib:make_error_reply(
 				    Packet, ?ERR_SERVICE_UNAVAILABLE),